Assignment: Bring the visual imagery for two major Hydril product lines into modern times.
Challenge: Work in a highly competitive industry with stringent confidentiality requirements to overhaul their existing catalog while working with several engineering teams and marketing specialists. Each project brought its own unique challenges.
Results: One catalog for Hydril evolved into an eleven year collaboration that has survived industry acquisitions to produce hundreds of print, digital, and video media for use at every level within the industry and across international lines. The work has been seen at every major oil and gas conference in the world and has played an integral role in promoting and selling new technologies.
Media: Technical illustration, technical animation, motion graphics, graphic design
Techniques: 3D Illustration, CAD translation, 3D modeling, video editing, photo editing
Case Studies